La Societa Post Crescita Consumi E Stili Di Vita Book PDF, EPUB Download & Read Online Free

La società post-crescita
Author: Giampaolo Fabris
Publisher: EGEA
ISBN: 8823832527
Pages: 421
Year: 2010
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Lifestyles and Subcultures
Author: Luigi Berzano, Carlo Genova
Publisher: Routledge
ISBN: 1317434048
Pages: 218
Year: 2015-05-22
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Lifestyles and subcultures are tools through which people say – to themselves and to others – who they think they are, who they think they are similar to, and who they think they are different from. Lifestyles and subcultures are ways which people adopt to look at their own lives, and to try to keep together different roles, different practices and different realms which they are involved in. Lifestyles and subcultures are lenses through which we, as observers, analyze society, and orientate ourselves within it, looking for similarities and differences among individuals and collectivities which allow us to understand their thoughts and their actions. This book presents the main analytical approaches through which lifestyles and subcultures have been studied, and also proposes a new interpretative perspective. Today a growing panorama of social phenomena and processes possess intermediate characteristics with regard to those which in the past were identified either as lifestyles or as subcultures. The hypothesis is that consequently these phenomena could be explained and interpreted by means of an analytical framework developed by the intersection of these two perspectives, and the last part of the book is therefore devoted to the presentation of this innovative framework. This book provides new lenses and a fresh view to try to both grasp and understand a constantly-changing reality.
Handbook of green communication and marketing
Author: AA. VV.
Publisher: FrancoAngeli
ISBN: 8856856964
Pages: 259
Year: 2012-11-08T00:00:00+01:00
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For a Responsible Economy
Author: Davide Vasello
Publisher: Youcanprint
ISBN: 8892691147
Pages: 104
Year: 2017-10-27
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Following a brief examination of the main cause of the current economic downturn, namely the unequal distribution of wealth, the book individuates as a possible way to move forward out of the crisis that of pushing businesses to assume a more socially responsible conduct. But it is not up to the class of workers, disenfranchised by the process of globalization, to demand this more ethical conduct from businesses, it is up to another class: that of consumers. If they were to become more fully aware of their power to make a difference, with the adoption of various tools to help them exercise a more conscious consumption, they would be able to motivate companies in more ethical business practices, which would then lead to the substantiation of a Responsible Economy. A change of course in the conduct of businesses, as well as desirable for the redistribution of created wealth in the community, is entirely necessary due to the environmental and energetic unsustainability of the current neoliberal model, as based on an obsolete indicator such as GDP.
Networked Sociability and Individualism: Technology for Personal and Professional Relationships
Author: Comunello, Francesca
Publisher: IGI Global
ISBN: 1613503393
Pages: 396
Year: 2011-11-30
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The recent popularity of Social Network Sites (SNS) shows that there is a growing interest in articulating, making visible, and managing personal or professional relationships through technology-enabled environments. Networked Sociability and Individualism: Technology for Personal and Professional Relationships provides a multidisciplinary framework for analyzing the new forms of sociability enabled by digital media and networks. This book focuses on a variety of social media and computer-mediated communication environments with the aim of identifying and understanding different types of social behavior and identity expression.
City Branding and New Media
Author: M. Paganoni
Publisher: Springer
ISBN: 1137387963
Pages: 162
Year: 2015-01-13
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This book explores city branding in the public sector as an aspect of e-governance from a privileged linguistic, discursive and semiotic perspective. It analyses how local administrations and public bodies engage their stakeholders by addressing key issues such as active citizenship, social inclusion and promotion of cultural heritage and events.
Sviluppo e saperi nel Mediterraneo
Author: Romina Deriu
Publisher: FrancoAngeli
ISBN: 8856839075
Pages: 331
Year: 2012
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Il consumo come spazio di riconoscimento sociale
Author: Francesca Setiffi
Publisher: FrancoAngeli
ISBN: 8891701289
Pages: 130
Year: 2014-01-08T00:00:00+01:00
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The Experience Logic as a New Perspective for Marketing Management
Author: Tonino Pencarelli, Fabio Forlani
Publisher: Springer
ISBN: 3319775502
Pages: 220
Year: 2018-04-13
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This book provides stimulating insights into the ways in which the adoption of experience logic can revitalize marketing perspectives and stimulate novel approaches to the creation and delivery of value. The first part of the book, which has a theoretical focus, reviews the international literature and offers conceptual observations on the experiential perspective. Suggestions are made on how experience logic can act as a new driver for the management of marketing processes in firms within the context of the experience economy. In the second part of the book, attention turns to the applications of experience logic in different sectors, including tourism, commerce, culture, and trade shows. Company-specific examples of benefits of the experiential approach are also explored in case studies on gift box providers, marketing of traditional local products, and the cosmetics industry. The book will be of particular interest for marketing specialists, but will additionally be of value for managers in private companies and public bodies who wish to enhance their marketing methods.
Green Italy
Author: Ermete Realacci
Publisher: Chiarelettere
ISBN: 8861903053
Pages: 337
Year: 2012-02-23T00:00:00+01:00
View: 376
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Possiamo battere la crisi? Non sarà facile, ma la risposta è sì. Se sapremo guardare l'Italia con occhi diversi da quelli delle agenzie di rating, con l'affetto e la curiosità necessari a cogliere i nostri tanti talenti. Ermete Realacci prova a farlo. Racconta, dal Nord al Sud, storie di un'alleanza tra imprese e comunità, tra ambiente e nuovi modi di vivere che possono traghettarci verso un paese più desiderabile e più competitivo. È Green Italy. Dove la green economy sposa le vocazioni nazionali, tiene insieme le tradizioni con l'elettronica e la meccanica di precisione. Punta su qualità, ricerca e conoscenza per produrre un'economia più sostenibile e innovativa. Si apre ai mercati globali e rinsalda i legami con il territorio, facendosi forte della coesione sociale e del capitale umano. È la via di un patriottismo dolce che può cambiare l'Italia. Un'idea di futuro per l'economia, la società, la politica. Ermete Realacci, ambientalista e parlamentare, è presidente onorario di Legambiente. Ha promosso e presiede Symbola, la Fondazione per le Qualità italiane. Ha scritto con Antonio Cianciullo il libro SOFT ECONOMY (Bur, 2005).
La nautica da diporto: reti produttive, risorse umane e sfide strategiche. Il comparto nella Provincia di Pesaro-Urbino
Author: Fulvio Fortezza
Publisher: FrancoAngeli
ISBN: 8856808013
Pages: 188
Year: 2009-01-31T00:00:00+01:00
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Your Gut is Still Not Smarter Than Your Head
Author: Kevin Clancy, Peter Krieg
Publisher: John Wiley & Sons
ISBN: 0470149388
Pages: 296
Year: 2007-03-22
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Praise for Your Gut Is Still Not Smarter Than Your Head "Too many companies treat marketing as a communication exercise to help sales move a few more cases of product out of the door. Your Gut Is Still Not Smarter Than Your Head demonstrates that marketing, properly understood, is your company's engine for spotting opportunities and nurturing them to produce long-term profitable growth." -Philip Kotler, author and S.C. Johnson Distinguished Professor of International Marketing, Kellogg School of Management "Clancy and Krieg debunk the popular myth that marketing is all instinct and hocus pocus. Here's a practical approach to marketing strategy and tactics that can drive profitability and growth. There are no 'blink' shortcuts here-this is the real work of transformational marketing, laid out in a practical, concise guide that every true marketer should read!" -Susanne Lyons, Chief Marketing Officer, Visa USA "Clancy and Krieg have written a comprehensive and highly compelling how-to book for the marketing community that says: wake up and look at the facts! It's a must-read for every professional marketer who aspires to breakthrough performance." -Joseph V. Tripodi, Chief Marketing Officer, Allstate Insurance Company "Bold moves require more facts in this fast-paced era. This book is a must-read for the risk tolerant!" -Jon Luther, CEO, Dunkin' Brands, Inc. "Fact-based marketing is the best way to reinvent marketing, and Clancy and Krieg provide the blueprint to do it." -Bob Liodice, President and CEO, Association of National Advertisers "The authors demonstrate forcefully and dramatically-with numerous examples-how great, even just good, analysis leads to legendary marketing strategies." -Don Sexton, Professor, Columbia Business School, and author of Trump University Marketing 101
La promozione del benessere sociale
Author: Marco Ingrosso
Publisher: FrancoAngeli
ISBN: 8846475925
Pages: 245
Year: 2006
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Year: 2010-03
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Italia 150 anni
Author: Aa.Vv.
Publisher: Gangemi Editore spa
ISBN: 8849272286
Pages: 160
Year: 2011-10-12T00:00:00+02:00
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Questo volume presenta centocinquanta anni di storia d’Italia letti attraverso gli studi sulla popolazione, le analisi demografiche e del welfare, quelle di politica educativa e scientifica. Il percorso è molto vario e si dipana tra piani diversi e tappe, talora distanziate talora ravvicinate, con differente sviluppo. Gli strumenti e le chiavi di lettura utilizzati sono quelli degli autori, un gruppo di ricercatori e tecnici dell’Istituto di Ricerche sulla Popolazione e le Politiche Sociali del CNR di cui Sveva Avveduto è il direttore, che si dedicano allo studio delle relazioni tra tendenze della popolazione e dello sviluppo sociale ed economico, a quello delle dinamiche sociali e delle politiche nei sistemi di welfare, all’analisi del mutamento della società collegato alla diffusione delle conoscenze e delle tecnologie dell’informazione. Il quadro che ne esce delinea uno sviluppo a più velocità avanzato e accelerato in taluni casi, lento e faticoso in talaltri, specchio delle trasformazioni del Paese.